Annual engineering costs, growing one developer into a team of five that sustains 14 systems
AS HEAD OF ENGINEERING & PRODUCTDanielGorgonia.
A product-minded technology leader who builds the function as well as the software. Director of Technology & Product at Times Higher Education (BMI Global Ed), and founder and AI product lead at Petal Party LDN.
I'm a product-minded technology leader who builds the function as well as the software.
- BASED
- London, United Kingdom
- ROLE
- Director of Technology and Product, Times Higher Education (BMI Global Ed)
- VENTURE
- Founder & AI Product Lead, Petal Party LDN
- EDUCATION
- BS, Computer Science, De La Salle University Manila
In eleven years at BMI Global Ed, now part of Times Higher Education, I took the technology team from a single developer to a governed engineering function, cutting annual engineering costs by 70%, while owning the product roadmap, the architecture and the stakeholder relationships that set both.
I hold platform direction across a 14-system estate serving 60–80 international recruitment fairs a year in 18 countries, and run a multi-domain API platform as a product.
I cut delivery cycles from months to weeks by leading the team's move from manual to AI-assisted engineering: a redesigned delivery process and a retrained team.
Alongside the day job I run a small London flower business, selling through pop-ups, events and bouquet-making workshops, on an AI inventory and forecasting platform I built and operate end to end.
Selected outcomes
Some figures are confidential; I’m happy to walk through them in an interview.
Delivery cycles after the move to AI-assisted engineering, through two major release surges with no production instability
AS DIRECTOR OF TECHNOLOGY & PRODUCTAWS infrastructure cost
AS DIRECTOR OF TECHNOLOGY & PRODUCTContent platform revenue, from a tiered paid-placement model with contractual delivery guarantees
AS HEAD OF ENGINEERING & PRODUCTTotal fairs revenue, 2020 to 2021, pivoting physical conferences to digital across six global regions
AS HEAD OF ENGINEERING & PRODUCTEvent sign-ups, through A/B testing and analytics
AS FULL-STACK ENGINEERMarketing operational overhead, by building automation into the fairs platform
AS HEAD OF ENGINEERING & PRODUCTFrom an empty repository to first App Store submission for a cross-platform lead-capture app
AS SENIOR FULL-STACK ENGINEERExperience
select a role on the timeline or the listDirector of Technology and Product
Times Higher Education (BMI Global Ed)- Own product direction and platform architecture for a 14-system estate serving 60–80 international student-recruitment fairs a year in 40 cities across 18 countries.
- Led the organisation's adoption of AI-assisted engineering, redesigning the delivery process and retraining the team.
- Drove adoption of a layered GitHub Copilot governance framework, an MCP server and release-automation agents, condensing delivery timelines from months to weeks.
- Decided and directed a three-year move of BMI Global Ed's systems onto one shared Node.js API platform of 200+ endpoints across seven modules, with the legacy PHP API retired.
- Contributed the technology case to a winning government bid.
- Achieved a 50% reduction in AWS infrastructure cost, and took production incident resolution from days to hours by introducing full-stack observability.
Founder & AI Product Lead
Petal Party LDN- A London flower business selling through pop-ups, events and bouquet-making workshops, and the AI inventory, pricing and forecasting platform it runs on, built with Claude Code and operated end to end as sole engineer.
- Architected the conversational AI assistant around a deterministic-arithmetic / probabilistic-creativity boundary, gating its release on a scored LLM-as-judge baseline.
- Built a four-step structured-output failure ladder that recovered every malformed model response in the verification run (0 requests failed, against 32% before).
- Built a statistical forecasting pipeline that runs within a zero-cost AWS free-tier budget.
Head of Engineering and Product
BMI Global Ed / Times Higher Education- Grew the technology function from a single developer to a governed engineering team, reducing annual engineering costs by 70%.
- Facilitated the acquisition by Times Higher Education by leading the technical due-diligence documentation.
- Proposed selling universities sponsored articles instead of banner space, a tiered paid-placement model with contractual delivery guarantees that grew the content platform's annual revenue by 300% in its first year.
- Doubled total fairs revenue between 2020 and 2021 by pivoting physical conferences to digital across six global regions.
- Made the buy vs build call for the fair-site estate, so event teams publish their own changes in minutes instead of days.
- Cut marketing operational overhead by 80% by building automation into the fairs platform.
Senior Full-Stack Engineer
BMI Global Ed- Proposed and built the company's cross-platform iOS/Android lead-capture app to replace exhibitors' paper forms and spreadsheets, from an empty repository to first App Store submission in 60 days.
- Built it offline-first, so capture kept working with no connectivity at live international fairs.
- Refined it from seven weeks of customer research in LATAM and Dubai, adding a Fast Scan mode for high-volume stands; used at every fair from then on.
- Co-built the visitor check-in and badge-printing system, giving the business its first record of who attended and when.
Full-Stack Engineer
BMI Global Ed- Authored the core architecture of the multi-country PHP fairs platform that served the physical-fairs product line for a decade across 36 domains and 8 locales.
- Increased event sign-ups by 67% through A/B testing, including redesigning fair registration from one long page into a step-by-step mobile form.
- Co-built the fairs-reporting platform, cutting report turnaround from days to minutes.
- Migrated the organisation's systems to AWS and introduced Agile methodologies company-wide.
Early career
Where it started- Own product direction and platform architecture for a 14-system estate serving 60–80 international student-recruitment fairs a year in 40 cities across 18 countries.
- Led the organisation's adoption of AI-assisted engineering, redesigning the delivery process and retraining the team.
- Drove adoption of a layered GitHub Copilot governance framework, an MCP server and release-automation agents, condensing delivery timelines from months to weeks.
- Decided and directed a three-year move of BMI Global Ed's systems onto one shared Node.js API platform of 200+ endpoints across seven modules, with the legacy PHP API retired.
- Contributed the technology case to a winning government bid.
- Achieved a 50% reduction in AWS infrastructure cost, and took production incident resolution from days to hours by introducing full-stack observability.
- A London flower business selling through pop-ups, events and bouquet-making workshops, and the AI inventory, pricing and forecasting platform it runs on, built with Claude Code and operated end to end as sole engineer.
- Architected the conversational AI assistant around a deterministic-arithmetic / probabilistic-creativity boundary, gating its release on a scored LLM-as-judge baseline.
- Built a four-step structured-output failure ladder that recovered every malformed model response in the verification run (0 requests failed, against 32% before).
- Built a statistical forecasting pipeline that runs within a zero-cost AWS free-tier budget.
- Grew the technology function from a single developer to a governed engineering team, reducing annual engineering costs by 70%.
- Facilitated the acquisition by Times Higher Education by leading the technical due-diligence documentation.
- Proposed selling universities sponsored articles instead of banner space, a tiered paid-placement model with contractual delivery guarantees that grew the content platform's annual revenue by 300% in its first year.
- Doubled total fairs revenue between 2020 and 2021 by pivoting physical conferences to digital across six global regions.
- Made the buy vs build call for the fair-site estate, so event teams publish their own changes in minutes instead of days.
- Cut marketing operational overhead by 80% by building automation into the fairs platform.
- Proposed and built the company's cross-platform iOS/Android lead-capture app to replace exhibitors' paper forms and spreadsheets, from an empty repository to first App Store submission in 60 days.
- Built it offline-first, so capture kept working with no connectivity at live international fairs.
- Refined it from seven weeks of customer research in LATAM and Dubai, adding a Fast Scan mode for high-volume stands; used at every fair from then on.
- Co-built the visitor check-in and badge-printing system, giving the business its first record of who attended and when.
- Authored the core architecture of the multi-country PHP fairs platform that served the physical-fairs product line for a decade across 36 domains and 8 locales.
- Increased event sign-ups by 67% through A/B testing, including redesigning fair registration from one long page into a step-by-step mobile form.
- Co-built the fairs-reporting platform, cutting report turnaround from days to minutes.
- Migrated the organisation's systems to AWS and introduced Agile methodologies company-wide.
Selected work
Filter by my contribution
- ENGINEERING LEADERSHIP
- HANDS-ON ENGINEERING
From a business run on paper to one run on its own software
11 years digitising how a 1987 conference business runs, one department at a time: the foundations first, a shared cloud platform (AWS) and a central API layer joining up its siloed systems, then COVID, when those foundations took the fairs online in two months without starting from scratch.
Read case study- ENGINEERING LEADERSHIP
- ARCHITECTURE
- TEAM LEADERSHIP
From manual to AI-assisted engineering
Cut delivery cycles from months to weeks by moving the team from manual to AI-assisted engineering. That meant a redesigned delivery process, a retrained team, a layered GitHub Copilot governance framework, an MCP server and release-automation agents, and two major release surges with no production instability.
Read case study- FOUNDER
- PRODUCT LEADERSHIP
- HANDS-ON ENGINEERING
An AI assistant and forecasting platform for my own flower business
The agent helps me order stock for my bouquets, matching the right flowers, pricing them within the wholesaler's minimum order requirements and my budget, then projecting the profit. It also predicts which wholesale stock is likely to go on promotion, so I can buy at the best price.
Read case study- ENGINEERING LEADERSHIP
- HANDS-ON ENGINEERING
International Fair Marketing Platform
One marketing engine behind fair sites in 18 countries and up to 6 languages, each localised for its market and measured from the first ad click to the scan at the door. I started hands-on, coding its first iteration, then developing it continuously from analytics and user behaviour, with A/B tests that lifted event sign-ups by 67%. I then went on to lead the team behind the platforms that followed.
Read case study- PRODUCT LEADERSHIP
- ARCHITECTURE
- TEAM LEADERSHIP
Bespoke Events CRM
A custom CRM running the exhibitor side of 60–80 fairs a year: stand, hotel and travel bookings, compliance documents, printing, shipping and online payments. Steered its rebuild, delivered in four months, with payment integrity guaranteed by design.
Read case study- PRODUCT INNOVATION
- TEAM LEADERSHIP
Viva Mundo
The analytics showed students ignoring the banners and reading the news. With our marketing director, I proposed selling universities sponsored articles instead, and led the in-house team that rebuilt the platform around the new model. Annual revenue grew 300% in the first year.
Read case study- ENGINEERING STRATEGY
- ENGINEERING LEADERSHIP
The Platform Estate
Set technical direction across a 14-system, 23-repository estate, and the order of its three-year migration off a legacy API.
- ENGINEERING LEADERSHIP
- TEAM LEADERSHIP
Central API Platform
Five consumer systems moved off a legacy PHP API onto a central Node.js platform of 200+ endpoints, run as a product that new systems build on.
- HANDS-ON ENGINEERING
- ENGINEERING LEADERSHIP
Fairs Reporting Hub
The reporting hub behind 60–80 fairs a year: per-fair reports and marketing lists in minutes rather than days.
- HANDS-ON ENGINEERING
Conference Check-in & Badge Printing
Staff scan a visitor's barcode at the door and a thermal printer produces their badge.
- TEAM LEADERSHIP
- ENGINEERING LEADERSHIP
Specification & QA Governance
A CI-checked chain from specification to test that outlives any one engineer or vendor.
- ENGINEERING LEADERSHIP
- TEAM LEADERSHIP
- HANDS-ON ENGINEERING
Self-Serve Fair Sites
Buy vs build on WordPress: event teams publish their own fair sites in minutes.
- PRODUCT LEADERSHIP
- TEAM LEADERSHIP
Student Fairs & Webinars Hub
A location-personalised landing page: local fairs first, then the webinars relevant to each student, timed to their own time zone.
- PRODUCT INNOVATION
- PRODUCT LEADERSHIP
- HANDS-ON ENGINEERING
International Student Insights Dashboard
A client-side prototype dashboard for education-fair data, built in a seven-day sprint.
- PRODUCT INNOVATION
- ARCHITECTURE
- HANDS-ON ENGINEERING
Conference Lead Capture App
A phone app that replaced paper lead forms at fairs: scan a student's badge to see their profile and preferences, rate the lead and export it straight away for quick follow-up. Built offline-first for venues where the internet can't be relied on.
- PRODUCT LEADERSHIP
- HANDS-ON ENGINEERING
Corporate Website & Event Booking
The sales team's storefront for BMI's recruitment fairs: fairs by region and audience, a published schedule, and online booking.
Skills
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